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Email Marketing

Email Marketing

E-mail is one of the first digital media with greater reach and lower cost. Due to its versatility, it can get to a variety of audiences with better results than other digital media.

This is a direct communication with the users, whereby its interaction is grater in bringing useful content.

These stages are considered within this process: lead nurturing, prospection, conversion, but also loyalty generation.

E-mail marketing can help you achieve 3 objective categories:

  • Notoriety (announcing your business)
  • Image (positioning you as an expert)
  • Action (selling your products and services)

One of the main characteristics is its scalability, obtaining a greater penetration with the audiences according to its segmentation.